The VIRAL Ralph Lauren Christmas Trend is 2025’s Hottest Holiday Vibe (On ANY Budget!)
The holidays are here, and one decor trend is utterly dominating social media: the Ralph Lauren Christmas Trend.
This look isn’t just about expensive designer labels; it’s a feeling—a call back to a time of timeless elegance, cozy nostalgia, and classic American heritage. After years of minimalist, all-white Scandi designs and beige interiors, people are craving warmth, personality, and the rich, storied ambiance of a real Christmas.
This is the “old money” aesthetic, reimagined for the festive season: roaring fires, the scent of pine and cinnamon, the soft glow of candlelight reflecting off brass, and, of course, lashings of tartan plaid. It’s cinematic, deeply comforting, and surprisingly achievable, no matter your budget.
If you want your home to feel like a scene from a classic holiday movie—think a little Home Alone grandeur mixed with Miracle on 34th Street charm—this is your definitive guide to achieving the viral “Ralph Lauren Christmas” look.
What Exactly is the Ralph Lauren Christmas Trend?
The Ralph Lauren Christmas trend, currently taking over TikTok and Pinterest, is a nod to the iconic designer’s annual holiday catalogs, which have long defined sophisticated, aspirational American style. It blends Ivy League heritage with rustic luxury, creating a look that feels both grand and incredibly intimate.
It’s not just a trend; it’s a mood, as design experts note. The core elements are simple yet impactful:
- A Rich, Deep Color Palette: Forget pastels. We’re talking deep forest greens, oxblood reds, navy blues, and chocolate browns, accented with gold or silver.
- Heirloom Textures: Layering is key. Think velvet, wool, cashmere, leather, and cable knits.
- Natural Elements: Lush, thick greenery, pinecones, and berries feature heavily, adding an organic touch.
- Timeless Motifs: The omnipresent tartan and classic equestrian themes are essential for that heritage feel.
The aesthetic’s popularity stems from a collective desire for familiarity and comfort in an unpredictable world. It feels authentic, nostalgic, and elegant without being stuffy.
The 5 Pillars of the Look: How to Nail the Ralph Lauren Christmas Trend
Pillar 1: The Essential Palette – Tartan, Tartan, Tartan!
If there’s one pattern synonymous with this trend, it’s tartan plaid. It’s the easiest and most effective way to infuse the “Ralph Lauren” DNA into your decor.
- Color is Everything: The signature palette relies on specific, rich tones: deep ruby reds and classic forest or hunter greens are the foundation. Navy blue and a touch of gold act as the perfect, sophisticated counterpoints.
- Where to Use It: Don’t be shy!
- Textiles: Plaid throw blankets draped over a leather sofa, festive pillow covers, or a tartan tree skirt are instant winners.
- Tabletop: A tartan table runner or placemats instantly elevates your holiday dinner table.
- DIY Touches: Use wide tartan ribbon to tie bows on your evergreen garlands, wreaths, or even around plain candle holders.
Pillar 2: Luscious, Layered Greenery
The goal here is abundance. Think “more is more” when it comes to evergreens, but keep it classic and natural, not kitschy.
- Go Grand: Opt for thick garlands for your mantel, banisters, and doorways. The look is full and luxurious. Mix in pinecones, faux cranberries, or even slices of dried citrus for added texture and a burst of natural color.
- Quality Faux: Invest in high-quality faux greenery that looks realistic, allowing you to reuse it year after year. It’s a key investment in the longevity of this timeless style.
- A Real Tree: While faux works elsewhere, the deep, fresh scent and classic look of a real tree can truly complete the sensory experience of an authentic “Ralph Lauren Christmas.”
Pillar 3: The Magic of Moody Lighting & Ambiance
This aesthetic is all about atmosphere and warmth. Lighting plays a crucial role in creating that cozy, cinematic glow.
- Warm Tones Only: Ditch the cool-toned LED lights. Opt for warm-white twinkle lights on your tree and garlands.
- Candlelight is Key: Taper candles on your dining table, pillar candles on a side table, or votives scattered across the mantel are essential for a romantic, inviting ambiance. Use brass or silver candlesticks for an added touch of heritage glamour.
- Layer Your Lighting: Use lamps and indirect lighting to create soft pools of light around the room. Avoid harsh overhead lighting at all costs.
- Sensory Scents: The ambiance isn’t just visual. A signature holiday scent, like pine, cedar, or a warm, spicy fragrance, adds an immersive layer to the experience.
Pillar 4: Timeless Accessories & Heirloom Details
This trend thrives on curated details that look “collected over time, not bought in one season”. This is where the “old money” charm really shines.
- Metallics: Incorporate antique brass, silver serveware, or polished gold frames and ornaments. These metals add a subtle, refined sparkle.
- Equestrian Accents: A nod to the brand’s heritage is a must. Think leather-bound books, vintage-inspired prints of horses, or a classic whiskey decanter set.
- Nutcrackers & Classic Ornaments: Lean into traditional, nostalgic ornaments. Mercury glass baubles, classic glass finials, and charming nutcrackers evoke a childhood sense of wonder and tradition.
- Blue and White China: A surprising element that fits perfectly into the look is traditional blue and white china, layered with other rich patterns on your dining table.
Pillar 5: Curate, Don’t Clutter (Intentional Maximalism)
The Ralph Lauren look is maximalist, but it’s intentional. It’s about layering thoughtful pieces that tell a story, not simply filling a room with stuff.
- Shop Your House: Before buying new, see what you already have that fits the vibe. Old family photos in brass frames, vintage books, or simple wooden trays can add character and history.
- Mix and Match: The beauty of this look is the blend of textures and patterns. A velvet pillow next to a wool throw, placed on a leather couch—this mixing creates visual interest and coziness.
- Focus on One Room: If redecorating the whole house is overwhelming, start with one high-impact area like the mantelpiece or the dining room table to capture the essence.
How to Get the Ralph Lauren Christmas Trend Look on a Budget
The true magic of this viral trend is that the aesthetic is obtainable for everyone. It’s about taste and intention, not wealth.
- Thrift & Vintage Stores: The best places for authentic, storied pieces. Look for brass candlesticks, silver trays, or wooden picture frames.
- Affordable Retailers: High-street brands are embracing this traditional style this year. Look for budget-friendly tartan pillow covers, velvet ribbons, and cedar garlands online.
- DIY with Fabric: A yard of plaid fabric can go a long way. Create your own bows, table runners, or even tree skirts with simple sewing.
The Ralph Lauren Christmas Trend aesthetic is more than just a passing social media fad. It’s a return to the heart of the holidays—warmth, nostalgia, and a celebration of enduring style. By focusing on rich colors, classic patterns, and a cozy ambiance, you can transform your home into a timeless winter wonderland that feels both magical and deeply comfortable.
You might also like my pink themed Christmas guide.
