100 Best Interior Design Hashtags for Instagram: Go Viral & Grow Your Following in 2025!
Interior design content is booming on Instagram. Whether you’re a home décor blogger, interior designer, DIY enthusiast, or just obsessed with stylish spaces, using the right hashtags is key to growing your reach, attracting the right audience, and even going viral. In 2025, with Instagram’s algorithm favoring niche content and engagement over generic popularity, smart hashtag strategy matters more than ever.
In this post, we’re sharing the ultimate guide to the best interior design hashtags — including trending tags, niche communities, and clever combinations to help you get discovered, boost engagement, and grow your aesthetic brand.
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Why Interior Design Hashtags for Instagram Matter
Hashtags work like search tools. They help Instagram categorize and deliver your content to users who love what you post. For interior design, where visuals drive everything, the right hashtag can get your image in front of:
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Brands and potential clients
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Interior design enthusiasts
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Home décor accounts looking to feature creators
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Influencers, stylists, and real estate professionals
The trick is not just using popular tags—but mixing high-volume, medium, and niche hashtags for balanced, discoverable content.
Top 10 Viral Interior Design Hashtags in 2025
Let’s start with high-performing, high-search-volume hashtags that consistently trend in the interior design niche. These are must-haves for any post aiming to go viral:
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#InteriorDesign
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#HomeDecor
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#InteriorInspo
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#InteriorStyling
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#ModernInteriors
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#ScandiStyle
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#HomeInspiration
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#HomeStyle
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#BohoHome
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#Interior123
Pro tip: Mix these with more specific tags (listed below) to avoid getting lost in the crowd.
Niche Interior Design Hashtags That Attract Loyal Followers
Using niche hashtags helps you reach people deeply interested in your exact style or content. These are hashtags with smaller, more focused communities — perfect for engagement and building your tribe.
Minimalist & Scandinavian Style
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#ScandiInteriors
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#MinimalistDecor
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#JapandiStyle
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#WhiteInteriors
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#LessIsMore
Maximalist & Eclectic Decor
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#MaximalistInteriors
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#BoldInteriors
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#ColorfulHomes
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#MoreIsMoreDecor
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#EclecticStyle
Rustic, Farmhouse, and Cottagecore
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#FarmhouseDecor
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#CottageCoreHome
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#RusticHomeDecor
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#CountryLivingStyle
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#VintageInterior
Glam, Luxe, and High-End Design
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#LuxuryInteriors
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#GlamDecor
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#MillionaireStyle
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#ElegantLiving
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#LuxeSpaces
Location-Based Hashtags for Interior Design (UK, USA & Global)
Tagging location-based hashtags can boost visibility in regional feeds and attract local brands or followers.
UK Interior Design Hashtags
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#UKHomeStyle
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#MyHouseThisMonth
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#UKInteriorBloggers
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#UKInteriors
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#BritishInteriors
USA Interior Design Hashtags
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#AmericanInteriors
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#USHomeDecor
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#MyAmericanHome
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#USAInteriors
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#StatesideStyle
Global Community Hashtags
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#InteriorDesignLovers
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#GlobalInteriors
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#InstaInteriors
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#AroundTheWorldHomes
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#DesignEverywhere
Hashtags by Room Type: Target Your Content Better
People often search for inspiration by room. These hashtags help categorize your posts and attract users with intent.
Bedroom Hashtags
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#BedroomGoals
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#DreamBedroom
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#BedroomInspo
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#BohoBedroom
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#LuxeBedroom
Kitchen Hashtags
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#KitchenGlowUp
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#KitchenInspo
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#ModernKitchens
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#ScandiKitchen
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#KitchenStyling
Bathroom Hashtags
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#BathroomInspo
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#LuxeBathroom
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#SpaBathroom
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#BathroomGoals
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#BathroomDesign
Living Room Hashtags
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#LivingRoomDecor
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#CozyLivingRoom
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#LivingRoomGoals
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#NeutralLivingRoom
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#BohoLivingRoom
Outdoor & Garden Hashtags
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#GardenGlowUp
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#OutdoorLiving
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#BackyardGoals
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#OutdoorStyling
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#GardenInspo
A Viral-Boosting Hashtag Strategy for 2025
Using 30 hashtags per post is still allowed—but Instagram now prioritizes relevance over quantity. Here’s a proven formula to increase reach and engagement:
✅ 3–5 high-volume tags (1M+ posts)
✅ 10–15 medium-volume tags (100K–1M posts)
✅ 5–10 niche/specific tags (<100K posts)
✅ 1–2 branded or personal hashtags
Example Hashtag Set for a Luxe Bedroom Post:
Tips to Make Hashtags Work Even Better
Here’s how to use hashtags like a pro:
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Place them in the caption, not just the comments.
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Rotate sets to avoid being flagged as spam.
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Research hashtags regularly – trends shift fast!
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Check performance with Instagram Insights to see which hashtags drive reach.
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Create a branded hashtag (like #MyBeautifulSpace or #TeddyStyleTips) to build community and track engagement.
Bonus: Branded Hashtag Ideas for Interior Designers & Bloggers
Branded hashtags help you stand out, build a loyal following, and encourage UGC (user-generated content). Here are some ideas you can tweak:
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#[YourBlogName]Interiors
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#StyledBy[YourName]
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#BeautifulSpaceVibes
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#MyDreamInterior
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#TeddyApproves (for fun, blog-branded content!)
Encourage your followers to use them when they share their own designs or makeovers inspired by you.
Tools to Find the Best Interior Design Hashtags
If you want to level up your hashtag game, these tools can help you track what’s trending:
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Flick.tech – Great for analytics and suggestions
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Later – For hashtag grouping and post planning
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Hashtagify – To discover high-performance related tags
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Meta Business Suite – Use built-in Instagram Insights for real data
Final Thoughts: Go Viral With Smart Hashtags
Instagram is still one of the best platforms for interior design inspiration—and using the right hashtags is your secret weapon for growth. Whether you’re a blogger, a designer, or just sharing your stylish space, mixing popular, niche, and branded hashtags will help you reach the right people and maybe even land a few viral posts along the way.
So next time you post that perfect shot of your dream kitchen or cozy reading nook, don’t just rely on a pretty image. Use the right hashtags, and watch your reach soar.
